Course Curriculum

Live Lessons: Tuesday's 7th January 2025 - 4th February 2025: 2pm

    1. Session 1 - Market Research

    2. Session 2 - Market Research

    3. Session 3 - The Importance of Marketing

    4. Session 4 - Marketing Segmentation

    5. Session 5 - Exam Practice

    6. Bonus Session Challenge

    7. Marketing Part A Quiz

About this course

  • £25.00
  • During this block, we commence our IGCSE Business Marketing unit. We will explore the different types of market research including primary and secondary as well as considering which is more suitable in certain situations. We will consider market segmentation and how this is useful to a business when targeting its products and services. We will analyse the importance of marketing as well as completing exam style questions to put our learning into practice.

Meet your Tutor

Carla Hughes

Carla is a mum of three, a music lover, and a fully qualified teacher with almost 20 years of experience in secondary education. Having enjoyed a career in mainstream schools her experience has been vast, including leading pastoral care and alternative education. Since leaving mainstream schools, Carla has been tutoring home-educated learners.

“It’s a common misconception that money is every entrepreneur’s metric for success. It’s not, and nor should it be.” Richard Branson.

Enrol Today to Learn, Laugh and Be Limitless